SOCIAL MEDIA MANAGEMENT

There's a reason why social media is now an integral part of a company's marketing, advertising, and customer service efforts. For these three components to operate successfully, brands need to be engaged, and most importantly, authentic. That's why we do our research and get to know your brand on every level, so that every tweet, post, and snap encapsulates your personality, voice, and values.

Our team will create a customized plan based on your marketing needs and objectives, then manage your social media platforms each day with compelling content. Through impactful images, engaging copy, organic networking, and strategic campaigns, we'll ensure you're not missing out on the conversation.

PUBLIC RELATIONS

Launching a new menu? Opening a storefront? Raising funds for charity?

We know you’ve got some pretty awesome things going on, so let’s get the word out. From writing press releases to contacting media, we’ll promote your event to create buzz both on and off line.

 

Our PR representation includes both proactive and reactive media opportunities. We pitch on your behalf and fulfill requests on behalf of media outlets. Our strong relationships with bloggers and editors will help secure coverage when a media opportunity arises. For a brand to stay relevant, it needs fresh and compelling campaigns paired with a deep understanding of the industry and a vast network of influencers. From local to international and traditional to digital, we will be able to share your brand’s story with media influencers, raising your company's profile organically. 

Our clients have been mentioned in publications like SELF Magazine, Forbes, Fox News, Fast Company, The Georgia Straight, Global News, CTV News, Breakfast Television, CTV Morning, B.C. Living, National Post, Vitamin Daily, The Daily Hive, Vancouver Magazine, The Huffington Post, Metro Vancouver News, The Vancouver Sun, The Province, 24 Hours, and many more well-known blogs, websites, and magazines.

EVENT MANAGEMENT

A successful event can have a long-lasting impression. We deliver professional planning and execution for events that are dynamic, exciting and elegant. Includes event conceptualization, media and influencer invitations, on-site event facilitation, post-event media monitoring and follow-up, and many other facets. 

  • Brand Launches

  • Charity

  • Corporate Events

  • Event Execution

  • Exhibition Openings

  • Front-of-House

  • Fashion Shows

  • Store Openings

  • Trunk Shows

  • Black Tie Galas

  • Private Parties

Past Events that our team have worked on include: Vancouver International Film Festival, Leo Awards, The Deighton Cup, Mavi Denim Holiday Party, various shows for Mercedes Benz New York Fashion Week (including Wildfox Couture and Jeremy Scott), Holt Renfrew Charity Shopping Events, galas for Holland America Cruise Line and many more.

CONTENT STRATEGY

We know you have a lot to do every day, and posting on social media is just another thing to add to the never ending to-dolist. This service leaves the posting to you, but the strategy and content creation to us. We can work directly with your Marketing team to create engaging images, videos, and captions they can easily post each day. From blogging to Instagram stories, we can ensure your company provides content that’s fun, consistent, and relevant. 

INFLUENCER MARKETING

Follower building involves strategic engagement on all social channels. We will ensure you are following and engaging with the right media, bloggers and influencers to increase brand awareness amongst those most tied to your industry. We will also work to build a solid follower base in your target market. 

PHOTOGRAPHY

There's a reason they say it's all about the image; visuals tell a story, convey a message and connote emotion, which is why they’re so important to engage your target market. In order for audiences to identify with your brand, consistency is key. This means the imagery, copy, and content needs to be cohesive. Our photographer will create unique and inspiring brand-aligned images that showcase your share-worthy story.

SOCIAL VIDEOGRAPHY

Audiences are about 10 times more likely to engage, embed, share, and comment on video content than blogs or related social posts. From improved SEO to high engagement, videos are an important component to your content marketing strategy. We can produce short videos designed for platforms like YouTube, Instgram, and Facebook that will give audiences a greater insight on your brand.

SOCIAL ADVERTISING 

We all know how competitive it can be platforms like Instagram and Facebook. You're one of thousands of brands trying to vie for people's attention. Pair that with a limiting algorithm, and you have a small chance to get your message out organically.

 

That's why our team can create and manage Facebook and Instagram advertising campaigns, incorporating these initiatives into our monthly social media management. 

 
 
 
 
 
 
 
 

© 2016 Vive Social Marketing

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